Head of Strategic Consulting
Roll up your sleeves and join us to learn how to harness the latest data from your customers in your mobile app and use that information to create ultra-personal experiences across the digital landscape.
In the mobile age, up-to-the-second customer context is a necessity. Alyssa Merrit, Head of Strategy at Urban Airship, will provide insights on how you can unlock the power of mobile and connect it to the rest of your business to improve ad performance, welcome new customers, drive sales, improve customer service, and much more.
In this session you will learn:
Which mobile data signals to pay attention to
How to use those signals to power unique omni-channel experiences
Which techniques have proven performance
New strategies you can implement in your business in the next 90 days