January 24 - 26, 2016
Ojai Valley Inn & Spa, Ojai, California

Jon Iadonisi

Founder & CEO

08:55 Turning Big Data Chaos from Online Content into Visually Sensible Knowledge to Help Build Quality Brand Engagement While Supporting Revenue Goals

Drive the Trajectory of Your Online Campaigns, Track Your Competitor’s Online Content, and Understand Paths for Viral Success
Content publishers and marketers are at a loss when it comes to knowing “Who” is advocating for their brand. Each piece of content posted to the internet has its very own digital ecosystem, created by sharing, viewing and engagement. Without effective visualization of the data created through online sharing, the superfans and credible voices are often lost in the chaos and noise of spreadsheets and dashboards. Discover and identify brand advocates, fans and paid influencers that are already sharing your online content across their networks.
In this session you will hear about:
  • The visualization process of “Intellectual Pyrotechnics™”
  • Turning big data chaos into Smart Data
  • Enabling teams at every level of content interaction to analyze data through cognitive engagement, deduction, and distinct inference
  • Harnessing the viral trajectory, public opinion and key performance elements that create your contents ‘social metroplex’

Check out the incredible speaker line-up to see who will be joining Jon.

Download The Latest Agenda