Sunil BhagwanVice President, Sales
Sunil joined as the VP of Sales to help AppsFlyer accelerate its US footprint. He brings over 14 years of mobile marketing and analytics experience. Previously, he was Head of Mobile Sales at Criteo and AD-X. He started his career at WebSideStory, the first SaaS analytics platform.
18:00 Moving Past Traditional Marketing Metrics to Improve and Better Demonstrate Your Mobile Marketing Impact
The right metrics and reporting models for mobile
Closing the gaps on your "immeasurable metrics" and finding practical value in "big data"
Building the right team, capabilities and toolset for today's mobile/multi-channel dynamic
How to make smarter data-driven decisions in real-time
Connecting your mobile, social, media and revenue data